Mar 14 2009

The Monster That Is Google

Today I am going to cover the monster that is Google. I call it a monster because like many things that we don’t understand we fear them. Take a spider for instance. A large % of you hate spiders. They are hairy and creepy looking and eewww they have 8 legs…they are monsters, yet spiders are very docile creatures for the most part and usually only ever attack us if threatened.

So because you don’t understand Google, you are programmed to fear it, and you have to stop fearing it right now less your business suffer and worse yet…fail.

I have been covering social networking a lot this past couple weeks because it seems that a very large percentage of you are using it as your sole method to promote your businesses. But if you do this, you are going to continue to have minimal, if any results.

I don’t know about you, but I would rather be getting 150-300 leads per day as opposed to 1-5 leads a week. I get 150-300 leads a day from Google and 1-5 leads per week from social networking.

So here is what happens to most of you. You work your butt off running all over the social networks trying to drum up a lead. Then all of a sudden you get one who is interested and OH WOW a lead, and so you just pounce on this person in fear of them getting away and you try to smother them with information because who knows, this could be the only one you ever get so you better savor it, and this person freaks out and runs away because you are so hungry for leads that you don’t know how to handle yourself when you get them…and so you lose them.

Ever experience that?

Well for me it is the complete opposite because I have 100’s of leads coming in a day. So as I am letting those leads come into my marketing funnel, when I get one come to me via social networking sites I am not desperate because I am not in what I call “Lead Poverty” so I go to this person like a professional and not like the success of my business depends on this ONE person.

See if you are in lead poverty, you are going to get too emotionally attached to your leads. When you are getting emotionally attached to your leads, they sense it. They can feel your desperation and that makes them walk no RUN away, but if you show them that you don’t NEED them, they want what you are offering even more…

So because I know how social networking goes, if someone tells me that it is all they are using to build their business I can tell you how successful they are…

Now there are some out there who have worked hard and used Google and built HUGE organizations, and then they started using social networking to maintain their communications with their teams and in doing so, they attract people to them…and it works for them…

But I can assure you that when they initially built their organization, they used Google or some form of paid advertising.

If I did not have Google I would have 85% less income than I do…and that would HURT!

So how do you learn how to use Google??

Well I am here to tell you there are ways.

1. The Free way
This way you have to just dive in head first and learn it. It is not impossible but would take you several months to even touch the surface. It is a very complex machine, but it CAN and has been done.

2. Take a Course
This is the preferred way because you are learning from someone who has taken the time to learn and master it and they are willing to share their knowledge with you.

Now I don’t know about you, but when I first started using Google, I did not have MONTHS or even WEEKS because I did not have much money to waste testing, because with Google you have to test over and over again to make sure that it is working right…and every time you test, it costs you money…

So you can eliminate the testing phase by learning from a pro…

So here is what I am going to do for my readers…

I am going to share with you a course that I just picked up that really walks you through all the steps of setting up your first Google campaign…

Now I had already been using Google for years, but this course helped me cut my PPC costs by about 1/8 which over time is a LOT.

So for my readers I am going to help you save 40% off of this course today. I paid full price and was happy to do so, but I know that many of you are probably on a tight budget right now so I want to help out…

All you have to do is go to www.Moneza.net and purchase this $30 program. Once you do that, you will be shown a whole series of products. You can skip all the way to the end, but I suggest that you at least look these other products over because they too can help you in different aspects of your business…

But should you decide to skip ahead, get to PPC Domination and that is the product that you are going to want to order. By doing this, you are going to get a 40% discount.

So get to www.Moneza.net and place your order. Then go through all the other products, and then get PPC Domination and start learning how to get on Google today!

If you want to have success in your business you HAVE to be on Google, otherwise you are missing a HUGE boat of opportunity. Don’t rely on social networking…use it as an addition for sure, but not as your sole focus…

I hope this helps!
David

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1 Comments on this post

  1. jay @ work at home said:

    I like the way you put Google in perspective, excellent. Google search engine really is a monster. I think most of us hasn’t seen the real Google just yet, though.

    August 16th, 2009 at 4:20 pm

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